Marise began her career in fashion in 2001. Her interest in complex and well-thought-out products quickly brought her into the outdoor and activewear industry, where she enjoyed 13 years of her professional journey.
During those years, she gained expertise in sales as well as launching high-performance products with compelling stories and advanced technical features. She also worked with the latest fabric technologies and certifications.
In 2019, she transitioned into the kitchenware industry, where she could enjoy the same fulfilling complexity and apply the same foundational concepts that belong to the CPG environment.
She launched Kana in November 2019, after ten months of working on branding and product development. Initially a product expert, Marise evolved into a marketing expert, making her skills both deep and comprehensive, enhanced by her advanced project management capabilities. As a Director of Brand, she oversees everything from branding to product strategy and marketing activities. She infuses the brand with her core values of quality, innovation, performance, sustainability, and ethics.
As of today, brands under Marise's ownership are being featured in renowned publications such as Vogue, Bon Appétit, Forbes, Business Insider, Gear Patrol, Design Milk, The Kitchn, Food & Wine, Dwell, and America's Test Kitchen, to name a few. This widespread recognition highlights the impact and quality of her work in the industry, further solidifying her reputation as a leader in branding and marketing.
Currently working at Nolk.com
Currently working at Nolk.com
Do you want to scale your brand and join the nolk family?
As a self-starter, Nolk knows how significant the capital requirements associated with brand-building can be, from funding inventory to hiring talent. If you’re finding it challenging to reach the next level, Nolk might be able to lend a hand.
We’re keen to work with founders who want to see their business grow but don’t have the resources to make it happen. Using data, we are able to find asymmetries between brand value and economic performance to scale businesses to their full potential.
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360° approach: Product - Marketing - Wholesale - Operations
Branding • Product portfolio • Product development processes • Budget management • Multi-channel price structure (D2C, B2B, marketplaces) • PR management • Team management • Understand the positive impact of great internal communication • Ability to make a brand sustainable and ethical • Data-driven • Entrepreneurial approach • Ability to work with major accounts • High-level adaptability • Value the importance of SEO
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As featured in.
